For companies waiting on a breakthrough on the global market via App Store and Google Play, the appropriate PR effort can enhance the chances of getting featured.
Getting featured can kick-start your app and mean a difference of thousands of downloads in a short time – and hopefully ensure your app’s success.
Apple and Google have a preference for apps that make their platforms appear inviting, or apps that incorporate all their products’ latest technologies.
Putting effort into PR signals that the app is one to be taken seriously, that it has the necessary funding and that the app itself will be maintained.
When your company’s visions and values match the ones of Apple and Google, you will be in a much better position. If you are able to demonstrate publicity branding your business and specific PR for your app, Apple and Google may even prove more amenable on the short Skype meetings.
Write to Mark or give him a call at +45 4142 3635 to hear how to best promote your app and maximize the chances of getting featured.